ANALYZING THE IMPACT OF PERSONALIZED MARKETING STRATEGIES ON CUSTOMER SATISFACTION AT AIRTEL. International Journal of AI Electronics and Nexus Energy, [S. l.], v. 2, n. 2(2), p. 188–193, 2026. DOI: 10.64751/rbgvm143. Disponível em: https://zesterapublications.com/journals/index.php/ijaene/article/view/686. Acesso em: 22 jun. 2026.